Green Business Model Navigator released
The private sector as a job creator and innovation bearer plays an important role to implement market-based approaches of the Green Economy by supporting sustainable business activities and green business start-up promotion. The promotion of ‘Green and Inclusive Business Models’ is an effective way to combine entrepreneurship and market development objectives with environmental concerns and with social issues.
There are an increasing number of tools and concepts to assist practitioners with solving their challenges and to tap into new market opportunities. It can be difficult to get a quick overview of existing concepts and to identify the right tools serving one’s interests and needs.
For this reason, the Green Business Model Navigator was created, an all new innovative, knowledge sharing product in the form of an interactive handbook. It gives a practical introduction to green business models, outlines the benefits, challenges, and scaling up strategies of green business models, and the role of different stakeholders in this process. The Navigator includes an interactive database with existing tools to assist in the development and implementation on green business models, which can be filtered according to several criteria, e.g. region, sector or user’s level of expertise.
The key target groups of this Navigator are entrepreneurs, development organizations, consultants and service providers. However, large businesses, innovation centres and financial institutions are also expected to benefit from the use of the Navigator.
The Navigator was developed as part of a project with GIZ, funded by BMZ.
For more information please contact:
Pawel Zylka • Consultant
+49 (202) 459 58 57 • pawel.zylka@scp-centre.org
Dick van Beers • Senior SCP Expert
+49 (202) 459 58 10 • dick.vanbeers@scp-centre.org